Intrusive advertising on Google Chrome on a smartphone Android can turn surfing the Internet into real torture. Pop-up banners, automatic redirects to dubious sites, advertising blocks covering half the screen - every second user faces these problems. The reasons for the appearance of advertising are varied: from aggressive sites to viral extensions and even built-in personalization mechanisms Google.

Unlike the desktop version, mobile Chrome has limited ad blocking settings. However, this does not mean that the problem cannot be solved. In this article we will look 5 proven methods from basic browser settings to using third-party tools. It is important to understand that some methods may conflict with policy Google Playso we will indicate legal and safe alternatives.

If you notice that advertising appears even on previously “clean” sites (for example, YouTube or VKontakte), this is a signal that the device may be infected. In this case, a comprehensive approach will be required - from clearing the cache to checking for viruses. Let's start with the simplest solutions.

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1. Turning off personalized advertising in Google settings

The first step is to limit the collection of data about your preferences. Google uses your search history, sites visited, and even location to show “relevant” ads. Disabling this feature will not remove advertising completely, but will make it less intrusive.

How to do it:

  • 📱 Open the application Settings on your phone.
  • 🔍 Go to section Google → Google account management.
  • 🛠️ Select the tab Data and personalization.
  • 🔄 Scroll to the block Advertising settings and click Disable ad personalization.

After this, advertisements will become less targeted, but their number will not decrease. Additional measures will be required for complete removal.

⚠️ Attention: Disabling personalization does not affect advertising in applications (for example, in YouTube or Google Play Market). To do this, you need separate settings in each service.

2. Blocking pop-ups and redirects in Chrome

Many sites use pop-up windows (pop-up) and automatic redirects (redirects) to show ads. Chrome there is a built-in tool to combat them, but it is often disabled by default.

Activate protection:

  1. Open Google Chrome and tap on ⋮ (Three dots) → Settings.
  2. Go to Site settings → Pop-up windows and redirects.
  3. Set the switch to Blocked.

This method is effective against most annoying banners, but not blocks advertising embedded in site content (for example, banners inside articles). They will require adblocker.

Open Chrome → Settings → Site Settings

Find the "Pop-up windows and redirects" section

Make sure the status is "Blocked"

Restart the browser to apply the changes-->

3. Using a browser with a built-in ad blocker

If the standard settings Chrome do not help, consider alternative browsers that support ad blocking out of the box. They do not require root access and work more stable than most extensions.

Top 3 browsers with adblock for Android:

Browser Features Cons
Brave Blocks trackers and ads, supports Tor-mode Sometimes conflicts with some sites
Firefox Focus Automatically deletes history and blocks ads Limited functionality (no tabs)
Kiwi Browser Supports extensions Chrome (including uBlock Origin) Higher RAM consumption

For maximum protection we recommend Brave - it even blocks cryptocurrency mining scripts that can slow down the device. If compatibility with extensions is important to you, choose Kiwi Browser.

⚠️ Attention: Some sites (for example Forbes or The New York Times) can block access to users with adblocks. In this case, temporarily disable blocking for a specific resource.

4. Installing extensions to block ads (without root)

If you do not want to change your browser, you can add an ad blocker directly to Chrome. However, there is a nuance here: the official Google Play prohibits extensions for blocking ads in the mobile version. The workaround is to use browsers that support desktop extensions (for example, Kiwi Browser or Yandex Browser with Turbo mode).

Instructions for Kiwi Browser:

  • 🌐 Install Kiwi Browser from Google Play.
  • 🔧 Go to ⋮ → Extensions.
  • 🔍 In the search, enter uBlock Origin and install it.
  • 🔄 Activate the extension and refresh the page.

For Yandex Browser:

  1. Open your browser settings.
  2. Activate Turbo mode (it automatically blocks some ads).
  3. Additionally install AdGuard iz Google Play for system blocking.

Important: Extensions will not work in mobile Chrome - this is a platform limitation. Use only browsers that support desktop ones. plugins.

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If, after installing the adblock, the site does not display correctly, try disabling the blocking for this domain. uBlock Origin This is done through the extension icon → "Disable on this site."

5. Cleaning the phone from viruses and malicious applications

If advertising appears even on home screen or in other applications (not only in the browser), your device is probably infected with adver (a virus that displays advertisements). Such apps are often disguised as useful utilities or games.

How to check and clean your phone:

  • 🛡️ Install Malwarebytes or Kaspersky Mobile from Google Play.
  • 🔍 Run a full system scan.
  • 🗑️ Remove all detected threats.
  • 📱 Check the list of installed applications in Settings → Applications. Remove suspicious apps (for example, with names like "Super Cleaner", "Fast Boost").

After cleaning, restart your phone. If the ads remain, try resetting your settings Chrome:

  1. Open Chrome Settings → Reset settings.
  2. Confirm the action and restart the browser.
⚠️ Attention: Some viruses can recover after a reboot. If the problem returns, reset your phone to factory settings (save important data first!).
How to recognize malicious software application?

Malware often has signs:

- Name in English with errors (for example, "Battery Saver").

- Permissions to access SMS, contacts or administrator rights for no reason.

- Lack of reviews on Google Play or suspiciously high rating with a small number of installations.

- Constant activity in the background (checked in Settings → Battery).

6. Setting up DNS to block ads at the network level

Change DNS servers allows you to block advertising domains even before they are loaded into the browser. This is a system solution that works in all applications, not just Chrome.

The best DNS for blocking ads:

DNS server Address Features
AdGuard DNS 176.103.130.130 (main)
176.103.130.131 (alternative)		 Blocks ads and trackers, supports DoH
Cloudflare Family 1.1.1.3 (main)
1.0.0.3 (alternative)		 Filters malicious and adult sites
NextDNS Individual (registration on the website) Flexible settings, blocking by category

How to change DNS to Android:

  1. Go to Settings → Network and Internet → Private DNS.
  2. Select Private DNS Hostname.
  3. Enter an address (for example dns.adguard.com for AdGuard DNS).
  4. Save and reboot your phone.

This method does not require root access and is compatible with any browser. However, some mobile operators may ignore custom DNS - in this case, you will need a VPN.

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Changing DNS is one of the most effective solutions for blocking ads at the system-wide level. It works even in applications where ad blockers are useless (for example, in games or social networks).

Frequent errors. and how to avoid them

Many users make mistakes when trying to remove ads, which leads to the opposite effect. Let's consider typical mistakes: Applications like

  • 🚫 Installing dubious "optimizers". Applications like "Super Cleaner" or "RAM Booster" often use only proven antiviruses. data-i="191">Installing dubious "optimizers"Malwarebytes, Kaspersky).
  • 🔄 Reset Chrome without clearing the cache. If you simply reset the settings, but do not delete the cache and cookies, advertising scripts may remain. Always clear your history via Settings → Privacy → Clear history.
  • 📵 Ignoring application permissions. Viruses often disguise themselves as legitimate apps, requesting access to notifications. Check permissions in Settings → Applications → Permissions.

Another one. A common problem is white lists. Some ad blockers (for example, AdGuard) allow advertising on “friendly” sites by default. Disable this function in the filter settings.

⚠️ Attention: If after all the manipulations the advertising remains in Chrome check your phone for presence applications with administrator rights. Viruses often acquire such rights in order to block their removal. The list of administrators can be found in Settings → Security → Device administrators.
Is it possible to remove ads in Chrome without third-party applications?

Yes, but only partially. Built-in tools Chrome allow you to block pop-ups and disable personalized advertising, but do not remove banners within content. To completely block you need an ad blocker or an alternative browser.

Why do ads still appear after cleaning your phone from viruses?

Possible reasons:

  • The virus was not completely removed (check through Malwarebytes v Safe Mode).
  • Advertising is built into a legitimate application (for example, free games).
  • A proxy or VPN is used to replace traffic (disable them in the network settings).

If the problem is in the application, remove it and install an analogue from a trusted source.

Is it safe to use Kiwi Browser with uBlock Origin?

Yes, Kiwi Browser it is a modified version Chrome with support for desktop extensions. It does not require root access and does not violate the policy. Google PlayHowever. Please note that:

  • Some sites may block access to users with adblocks.
  • Extensions can increase RAM consumption (relevant for phones with <4 GB of memory).

For maximum security, install extensions only from the official store Chrome Web Store via Kiwi Browser.

How to remove advertising on YouTube via Chrome?

Advertising on YouTube block the same methods as for regular sites:

  1. Use Brave Browser or Kiwi Browser s uBlock Origin.
  2. Change DNS to AdGuard DNS (see section 6).
  3. Install the application NewPipe (alternative client YouTube without unnecessary water).

Please note: blocking ads in YouTube may violate the rules of the service. The account will not be blocked for this, but some functions (for example, broadcasts) may not work correctly.

Why do some sites not open after changing the DNS?

This happens due to:

  • Blocking by the DNS provider (for example, AdGuard DNS filters not only advertising, but also phishing sites).
  • Problems with the DNS cache (clear it through the app DNS Changer or reboot the phone).
  • Mobile operator restrictions (some providers force use their DNS).

Solution: try another DNS server (for example Cloudflare) or disable filtering for a while.